Billions are watching.

YouTube has partnership deals with thousands of large content providers, including CBS, BBC, Universal Music Group, Sony Music Group, NBA, and The Sundance Channel. YouTube also partners with made-for-YouTube content providers, such as Fred, FunnyorDie, Machinima, and MysteryGuitarMan. These partnerships and the wide range of content they represent provide appropriate environments for brand marketers and countless opportunities for high-profile placements.